Cobra is often categorized as an amateur studio, due to its use of low-cost filming locations (such as hotel rooms or rental apartments), lack of well-known performers, and limited use of specific lighting or model styling.
The studio almost exclusively uses models who have not worked for other studios before they joined Cobra. Later, the studio moved to productions depicting men having oral and anal sex, both in couples and in larger groups. Cobra's first production, Ethan's College Buddies, is a typical example of this.
Initially, Cobra Video mainly showed young men in solo performances, masturbating themselves to an orgasm.
Kocis had cast and directed all Cobra productions up to the date of his death. Since its establishment in 2001 by Bryan Kocis (Bryan Philips), Cobra Video produced movies starring 'twinks', exclusively in the 18-23 age category.
